The most common way to market homes is the Multiple Listing Service (MLS), however pocket listings are becoming more common, especially to sellers who want to protect their confidentiality or limit viewings of their property. Finances and asset management are personal matters; by making an off-market sale you can ensure - to an extent - that it does not become readily available public knowledge and remains relatively private.
MLS is the single best way to reach the widest audience of potential buyers and gives your property broad market exposure, which will ideally reel in the highest paying buyer. By creating a pocket listing you are taking a gamble with the market; with fewer buyers and exposure there is less competition.
However, the excitement created from this seemingly exclusive sale could attract a buyer who will offer the price you are looking to sell for, or even higher than fair market value. Off-market listings eliminate the bidding vacuum associated with multiple potential buyers, where you might end up settling for a price simply because it is the one presented before you. Check out OUR OFF-MARKET PRIVATE PORTFOLIO at creme properties.com.